What He Stands For

“For as long as I can remember Cedar Falls has been a place I’ve been proud to call home. We’ve been visionary but pragmatic, made smart investments, valued quality of life, and looked ahead to opportunities we knew would make Cedar Falls a great place to call home; not just for ourselves, but also for our kids and future generations to come. A sweet spot between small town and big city, there is a genuine quality of life and soul here that is rare to find.

But we can’t take for granted the decades of work and shared commitment it took to get us here.

I believe the Mayor has a responsibility to remind us of that shared commitment, to listen and communicate openly between residents, staff, and City Council, and to provide the solution-focused leadership to keep making Cedar Falls an even better place to call home.”

Danny

Trusted Leadership

Provide both the business and community development experience to represent all of Cedar Falls and support City Council and staff decision making.

  • Be an approachable and responsive leader for residents, and make sure voices are being heard and considered in decision-making.

  • Update and align our multiple strategic plans, and get Cedar Falls back on track with a shared, long-term vision of where we want to go as a community.

  • Work effectively with all City Council members, and provide the solution-focused leadership to drive progress on the issues that matter to our residents.

  • Position the City as a top employer in the Cedar Valley, and ensure that City staff are equipped to provide the exceptional service our residents and businesses deserve.

Prioritize Quality of Life

Prioritize quality of life so that Cedar Falls continues to be a place individuals, families, and businesses are excited to call home.

  • Reframe quality of life as a driver of economic and community wellbeing, not just a nice-to-have.

  • Prioritize issues like arts & cultural amenities, access to healthcare, family activities, and parks & recreation that will make Cedar Falls more attractive to businesses, investors, and residents alike.

  • Continue to invest in our neighborhoods and schools, so that the next generation feels invested to make Cedar Falls even better for those after them.

The City as a Partner

Enhance the City’s role as a partner in economic and community development, and build on our history of purposeful, forward-looking investments.

  • Lean into our City motto of “Citizens are our business.” and enhance the City’s reputation as a trusted partner with both residents and businesses.

  • Prioritize business growth & attraction, to continue seeing new job opportunities for residents and expand the tax base.

  • Take a lead role in addressing shared community issues like available housing, childcare, and redevelopment of key commercial districts like College Hill and the College Square Mall.

  • Revitalize our relationships with the University of Northern Iowa, Black Hawk County, and our neighboring communities. And continue to identify shared opportunities that can make Cedar Falls (and the Cedar Valley) a more attractive place to live.